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Monday, June 19

Scrapblog - Create a World for Your Pictures with Blogs and RSS
by
T. L. Pakii Pierce
on Mon 19 Jun 2006 10:38 AM EDT
Now this is pretty cool. Scrapblog combines "...the storytelling aspects of scrapbooks and the sharing power of blogs". I haven't tried this service yet but I did have a interest in scrapbooking in a former life but I remain passionate about the power of story with visuals. Using RSS of course, Scrapbloggers can share their creations with one another.
Scrapbooks can be made public or private. I've taken a look at several of the public scrapbooks and I must say that this service is exciting, fun and very promising. Scrapblog allows you to import photos from Flickr and embed your Scrapblog pages in MySpaces pages or your personal blog.
Scrapblog allows you to enhance your scrapblog with rich media so that you can tell your stories in real-time and with engaging visuals. Scrapbook hobbyist from all walks of like would do well to check this service out. Assuming there isn't a to big of a digital divide between traditional scrapbook creators and social publishing aspects of Scapblog using RSS and blog publishing, there should a very bright future in store for Scrapblog.
Check out the press release.
Technorati: scrapblog, scrapblogging, rss, blog, online scrapbooks
Monday, September 5

Personalized, Trusted Networks vs. Traditional SEM
by
T. L. Pakii Pierce
on Mon 05 Sep 2005 12:39 PM EDT
In this article from New Media Age an interesting discussion of searching the social web versus searching the public web is port forth. The discussion is about the impact of the growth of personalization and social marketing and how that poses the potential for significant changes in how traditional SEM (search engine marketing) is implemented. In short, personalization and social marketing represents the search and retrieval of web resources that become part of a trusted network that by it's very fundamentals filters out useless and unproductive information. As pointed out in this article, these are resources that are reusable and lend themselves well as great resources for repeated reference. Common searches may become increasingly uncommon as users look more to their trusted networks for resources and references. As search engines like Yahoo! implement personalization in search where users can save searches and share them among their networks and as users are able to set personalized search parameters, traditional SEM is now challenged in how to target these personalized search routines and shared social networks. | I agree with this article in that search spammers will experience less effective results and that search engine marketing will increasingly require good content to |  | In effect, keyword targeting and related search engine marketing protocols must along with its mechanics offer high value content for good positioning. Here's a great quote from that article: "Search engines represent the best way for a marketer to be noticed by users. Once a quality resource has been found and integrated within a network, and users weary of spam sites and content-poor optimized sites limit themselves to the trusted network, the effectiveness of SEM decreases. Search engines represent the best way for a marketer to be noticed by users. Once a quality resource has been found and integrated within a network, and users weary of spam sites and content-poor optimized sites limit themselves to the trusted network, the effectiveness of SEM decreases." Read the entire article here. The impact of personalized search, trusted searches and social networks on traditional search engine marketing is only beginning to flourish but has been having and significant and less recognized impact on reaching a higher quality of audience and clientele through web search. I think we've known that for months now. As the big boys of search employ personalization and through their own trusted networks (their blog services, search services, et al) we'll see the continued increase in conditioning the minds of web searchers to increasingly filter the noise and nonsense of common search and build their own trusted searches to share in their social networks. Traditional web marketers will continually face the challenge of how to become an adopted and trusted source of their users online search and social habits.
Monday, July 11

How Not To Blog
by
T. L. Pakii Pierce
on Mon 11 Jul 2005 11:57 PM EDT
So my good friend Rich Brooks over at Flyte brings this blog (?) to my attention. Here is a classic example of how not to blog if you are going to blog. I know I've talked about this before but I will talk about it again. Automated blog spam tactics. Internet Success Strategies unkindly uses blog spam technology to grab large chunks of other peoples content to promote junk directory pages. Apparently the tool this blog uses (I'm not sure which tool exactly) doesn't generate junk blog posts as I've seen a few other tools do. Instead, it grabs content other people write and then adds a link at the end of each post to a specified page to promote. In this case this blog posts links to pages generated by html page generators. This generates a more appealing post for search engine spiders since they post actually content real content. The objective is to leverage blogs and get clicks on those links to the directory pages. These directory pages have random links scraped from search results and other websites and these directory page also contain plenty of Google Adsense ads. The bottom line is to generate decent Google Adsense revenue but getting...you guessed it - more clicks on Adsense ads. Let's take a closer look. Internet Success Strategies has taken my post here and republished it here. You will notice a link at the end of the post that leads to a directory page here. You will also notice that the post does site the source and provides a live link back to me. Proper etiquette right? Not quite. While this type of automated blogging may seem to be legitimate, I do still consider it uncool. There are some blogs that do a good job at reblogging but the Internet Success Strategies blog does not. Rebloggers actively select content for their readers so that their blogs may deliver good content to those readers. They don't reblog content solely for it's SEO benefits to get attention to useless directory pages. Rebloggers actively select and filter the best content for their readers. Automated blog spam tools do not. I've been reblogged a number of times and I think it is a great way to get your content syndicated an promoted to new readers just as if your content was being subscribed to and received in a news reader using RSS. Take a lesson from this blog on how not to blog.
Friday, June 10

Jason Calacanis Blogcasting from Airplane...Nice!
by
T. L. Pakii Pierce
on Fri 10 Jun 2005 02:09 AM EDT
Monday, June 6

Can Blogging Enhance Career Prospects?
by
T. L. Pakii Pierce
on Mon 06 Jun 2005 07:09 PM EDT
According to a BizReport article a blog sure can boost your career opportunities. In the article, Web Sites, Blogs Can Boost Your Career, the BizReport makes the case for adding a blog to your online publishing mix of tools for buidling your online identity and boosting your career opportunties.
Traditional online publishing tools include web-based resumes and web portfolios. Blogs are now being recommended by an increasing number of career consultants because blogs are a very effective way to demonstrate mastery and expertise on topics of interest to people in your field.
A blog is an excellent tool for showcasing your current level of mastery in your field, establish credibility and build some name recognition according to the article. Your blog can be used to not only demonstrate up-to-date knowledge and expertise in your field but it can also be used to promote and get attention to your online resume and portfolio thus highlighting your past accomplishments as well.
You can read the entire article here.
Tuesday, May 24

Another Reason Why Microsoft, Yahoo to Come and Dominate the Blogosphere?
by
T. L. Pakii Pierce
on Tue 24 May 2005 05:55 PM EDT
 In a very interesting post today by The Blog Herald they posit the case for another reason why Yahoo!, Microsoft and others will come to dominate the blogosphere. The snapshot to your right (from The Blog Herald via The Software Journal) is of the new Yahoo! Messenger 7 Beta tool which integrates into Yahoo services including Yahoo's new blogging service Yahoo! 360.
It stands to reason, according to the Blog Herald, that given the millions of users of Instant Messaging (IM) tools like MSN Messenger, AOL Messenger and of course Yahoo! Messenger that these services have a tremendous opportunity to gain significant traction in the blogosphere. How so? By allowing these already free messenging tools to hook into free blogging tools they are seamlessly tapping into a huge installed user base literally on the fly. This represents a significant ... more »
Monday, May 23

Bursting the Blog Bubble? I think Not
by
T. L. Pakii Pierce
on Mon 23 May 2005 09:26 AM EDT
Seems that George Simpson at MediaPost heard a cosmic crash last week. Hmmmm...I didn't hear anything. Obviously we can expect more anti-blog rhetoric to emerge and rightfully so. With all of the media attention and claims to the effectiveness of blog publishing there needs to an examination of those claims. There needs to be a continued discussion of what works and what doesn't work with blogs. That is to be expected. (similarly discussed here at Desconstructing the Blog). As with everything else, critics and cynics will spin the facts, test cases and whatever else they have at their disposal to make their arguments. I'm okay with that.
Ah...nothing like lively debate. At any rate...
I can't help but sense that George hasn't fully explored the many ways that blogs are proving to be effective publishing and communications tools for ... more »

Bagging Blogging Stereotypes
by
T. L. Pakii Pierce
on Mon 23 May 2005 08:46 AM EDT
Amy Gahran publishes a very good article on blogging stereotypes designed to help you initiate intelligent and informative discussions about blogging while avoiding the spread of misinformation. In other words, she presents a discussion on how not to discuss "blogging".
Amy starts out with a definition of what a blog is and follows her definition with a list unique characteristics and features that are common among blogs and serve to differentiate blogs from other online publishing tools. There is some overlap and blurring of capabilities or uses between blog publishing and other means of online publishing so Amy defines other types of online publishing that aren't considered to be weblog publishing. This is a great post that closes with blog myths and stereotypes to avoid when discussing blogs.
Again, great post. Read more... more »
Friday, May 13

Name This Company Dot Com
by
T. L. Pakii Pierce
on Fri 13 May 2005 08:22 PM EDT
NameThisCompany.Com: Help my friend Michael and I name our new company and win cool stuff from Amazon.com...or a rubber nose. :-) more »

More Blog and Ping Backlash and Commentary
by
T. L. Pakii Pierce
on Fri 13 May 2005 08:17 PM EDT
I published my blog and ping rant back on April 24th talking about the clog of nonsense I ran into why doing some research in no less than 3 major blog and RSS search directories. Darren Rowse follow up with his thoughts on blog and ping, adding to my rant on this subject.
Priya Shah adds to the growing blogger backlash against blog and ping in here post on the rise of the blog spam empire as she picks up on Andy Wibbels' post on blog and ping entitled What is Blog Power.
Taking Names and Kickin' Butt
Now names are being taken and marketers are being called out. Here's the deal. First of all blog and ping spam is real issue here. Smart marketing (internet marketing and search engine marketing) requires that you avoid this technique and ... more »
Monday, May 9

Deconstructing the Blog - Blogs Suck!
by
T. L. Pakii Pierce
on Mon 09 May 2005 07:32 PM EDT
Okay, so there has been discussion about what's wrong with blogs. Cool. Good discussion. According to Darren's rules from this post, the discussion should only mention what is wrong with blogging. I've been out of the loop for a few days taking some "time off". A discussion on what is not so good about blogging is a good exercise in objectivity. This is especially useful for the blogging community because of the continued visibility and good news blogging gets from online media (especially other blogs).
Get a business blog! Blog for profit! Blogs rule! Web sites are dead! Blogs will make you rich! Blogs are hold the secrets of life! There are a lot of superlatives tossed around in both the descriptions of what a blog is, what blogs do and how blogs are changing the way the web works. ... more »
Monday, April 18

Conversations with Experts: How to Build Your Business On and Off-line
by
T. L. Pakii Pierce
on Mon 18 Apr 2005 07:33 PM EDT
Hello everyone, I want to alert you to the next Conversations with Experts that I first alerted you to here in my review of Build A Better Blog System. Conversations with Experts is hosted by Denise Wakeman and Patsi Krakoff of the newly released Build A Better Blog System manual on how to create blog success.
They are conducting a series of interviews with several of the blog experts included in the Build A Better Blog System series. This Wednesday, April 20th, 2005 at 8:30pm EDT I will be their next guest expert and we will talk about blogs as powerful social marketing tools. Blogging provides a distinct advantage to solo entrepreneurs, professionals, and small businesses by allowing you to rapidly drive the value of your expertise deep into your market space. I invite you to join this FREE ... more »
Wednesday, March 23

Create Blog Success Review - Blog by Hugh Hewitt
by
T. L. Pakii Pierce
on Wed 23 Mar 2005 10:32 AM EST
 This is a book about how to wake up!. It is a call to heightened awareness of blogs and blogging and bloggers. It is about how not to be left behind in the "reformation of the information reformation" as Hugh says. Here is a must have book on blogs that every business should read and every consultant must have.
Hugh gets it and he really gets it when it comes to bloggers and the power of new media publishing. In his latest book Blog:Understanding the Information Reformation That's Changing Your World Hugh lays out with powerful clarity the imperatives for businesses to start blogging and to start NOW.
Hugh Hewitt is an established and best-selling author, radio host and influential blogger. He started blogging in 2002 and has since had over 10 million visits to his blog. He knows blogging well. In this book Hugh gives a detailed and very compelling case for "why" you cannot ignore blogs and the perils for ignoring the new media publishers. more »
Tuesday, February 8

Bzzz Marketing! Blogs Matter...A Lot!
by
T. L. Pakii Pierce
on Tue 08 Feb 2005 02:17 AM EST
Here's are great article from SignOnSanDiego.com which talks about the changing advertising and marketing landscape and how blogs are amplifying the power of the consumer in controller marketing messages. more »
Wednesday, January 19

A Professional Blogger Association?
by
T. L. Pakii Pierce
on Wed 19 Jan 2005 07:25 PM EST
Yes! The Professional Bloggers Association (PBA) has been in the works for some months now as first introduced by Paul Chaney of Radiant Market Group. The Professional Bloggers Association has 20 founding members of which I have been privilege to be named among them.
The PBA has made great progress in short time. It established it's founding members just weeks ago and now I'm pleased to announce that the officers and board members have been elected.
They are as follows:
President: Paul Chaney - Radiant Marketing
Vice President: Anita Campbell - Small Business Trends
Secretary: Tris Hussey - Larix Consulting
Treasurer: Toby Bloomberg - Diva Marketing
Board members are:
Amy Gahran - Contentious
Dana VanDen Heuvel - Internet Marketing and Sales Technology
Jeremy Wright - Ensight
Steve Rubel - Micro Persuasion
Yvonne DiVita - Lip-Sticking
The formation of ... more »
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