Looks like my friend Darren Rouse is going to walk us through a series on how to optimize Google Adsense for increased blog profits and ad revenues. Darren certainly knows how to leverage Google Adsense as he is a six figure revenue blogger. Darren publishes some 17+ blogs and uses a combination of publishing strategies and revenue generating programs to maximum effect. Google Adsense is a speciality of his although he doesn't use Google Adsense exclusively.

Over the next few days Darren is going to do an analysis of 8 high profile blogs and provide his thoughts on how Google Adsense can be used more effectively. This should be of interest to all bloggers as we seek to improve revenue streams our blogs. Google Adsense seems to be as much art as it is science sometimes as what works on ...   more »

The call with Denise Wakeman of Build A Better Blog System was great fun. Denise was a wonderful hostess and I'm glad I got to meet her and got the opportunity to become a part of the excellent work she and Patsi are doing. The audio from the call is now available. Here are is a list of the content we covered on the call:

What social marketing is fundamentally all about.

Why a social marketing emphasis is even necessary.

How to best position your blog for social marketing success and why blogging has changed the way marketing is being conducted online.

How to establish a successful community around your products, services and brand.

Why voice and value are the key to creating successfull community and how to actually fine tune your voice your blog to effectively communicate with your ...   more »

Wayne Hurlbert of the Blog Business World shares more with us on how Blog SEO power continues to grow.

Wayne says:

"That two word phrase, when entered into the Google search interface box, gives back 461 million returns.

That incredible number is double the amount of pages returned, when I wrote about how Blog Business World ranked Number 8 out of 158 million returns last month (March 17 2005).

That previous result for "business world" without quotes, as in... business world ...has since changed.

For the better.

Blog Business World has now moved up the rankings to Number 5 in Google for a search for business world.

When I first wrote about the high ranking in Google, despite the incredibly huge page return (now 461,000,000), the blog SEO power posting was met with some skepticism.

The readers ...   more »

One of the coolest tools just got better folks! Back in February I wrote a review of RSS Submit. RSS Submit is a RSS submission tools that automates RSS feed submission to top RSS directories and search engines. It also allows you to automanually submit to important RSS feed directories that require you to manually submit your RSS feed. Submitting your RSS feed to RSS directories is a fundamental task of RSS marketing and promotion.

Visibility, Distribution and Reach
If you haven't acquainted yourself with the practice of RSS submissions here's a quick run down of why RSS submission is important.

Distribution. RSS allows you to distribute your message across multiple content sources allowing you to publish your content and deliver it to multiple targets from a single point. When you update your RSS feed your content is eventually ...   more »

I for one never tire of information on blogging and how to do it the right way. Improvement is the name of the game. Never stop learning. We live in an abundant world and there is room for anyone to carve a niche of their interest with their expertise. With the latest but the not least of the entries into the world of books about blogging, Denise Wakeman of Next Level Partnership blog and Patsi Krakoff of Coachzines Blog have put their collective expertise together and just recently released Build A Better Blog System.

Do you have all the clients you want? Are you getting the results you want from your marketing strategy? Build A Better Blog System will provide you with the tips, tools and techniques to building and professional blog the reflects your business, your knowledge and ...   more »

Blog Promotion with Technorati Tags - Dominate Niche Conversations and Get Traffic, Part 2

In Blog Promotion with Technorati Tags Part 1, I offered some observations I have about Technorati Tag behavior and how I believe these observations have led to opportunity to continue to create blog success through blog promotion and traffic generation with Technorati Tags. Here in Part 2, I present a few quick tips for do so.

Promoting Your Blog With Technorati Tags
So here are a few suggestions I have to offer about how to promote your blog with Technorati Tags.

Think Like A Googler
Grab your popular keyword phrases and tag them in Google. Do a simple search using: tag

Example: tag blog promotion
Example: tag blog marketing

You don't have to use quotes, colons, or anything else.

If there is a Technorati Tag ...   more »

Blog Promotion with Technorati Tags - Dominate Niche Conversations and Get Traffic, Part 1

I came across this article by Clickz entitled How Will Tags Color The Web. In this article Clickz talks about the Tagging web content. The most recent tagging application of significance is Technorati tags while other services that make of tags are Delicious and Flickr which have been around for awhile and have members who have been tagging just as long. Tags are descriptors or words describing web content. You can assign tags to your content or photos that identify what your content or photo is about. You are basically naming web content as a way to categorize it for sharing.

Bloggers have been especially interested in Technorati's Tag service and how the service effectually works to the bloggers advantage in real world application. I ...   more »

Some of you may have noticed this report being advertised by Forester Research through Google Adwords for awhile. Well I just got around to checking it out in it's entirety.

It's a very good report. You can listen to the audio summary of the report here or you can view the video summary (link on the same page as audio). To get access to the full report you will need to register on the Forrester site if you haven't done so already. This report is free and includes several graphs and powerpoint slides. It's worth the moment it takes to register (registration is free also).

Anyone researching business blogs or working on building a case for a business blog will certainly benefit from this information. Go to Forrester for more information: Forrester Research: Blogging: Bubble Or Big Deal?   more »

Here's a great podcast that I highly recommend. Two great knowledge experts in the blogging and RSS space share their knowledge in a powerfully informative podcast.

Visit the Debbie Weil blog and listen to the audio: Podcast with Mr. RSS... Rok Hrastnik

This is a fantastic resource.