I want to talk to you today about measuring your blogs ROI or return on investment. I like to consider myself more than just an practitioner of blogging, that is, one who publishes niche content with a blog but I also like to observe the blogosphere and in particular the ways in which blogs are being use to help individuals and businesses promote their messages more effectively into their "space" on the Internet.

There is a lot of writing and publishing on the usefulness of blogs for all kinds of powerful marketing and promotion of products and services. I've done quite of bit of writing on this topic myself. :-)

But there isn't as much content being published on blog or blogging ROI as there is on other points of interest. So a walk through on blog promotion wouldn't be ...   more »