Here's a good read on the continue growth and popularity of Podcasting. There is a short take at the end of this column on Podcast about the wildly successful iPod. It mentions the growing number of Windows users now owning iPods and continue growth of such.

Well I'm I Windows and Linux users but more Windows. I was hardcore with RealMedia and hated Windows Media Player. I haven't gotten and iPod yet bet let me say iTunes kicks butt! I love it and the FoxyTunes FireFox plugin that allows you to launch and manage iTunes from your browser status bar is simply heaven sent.

Okay sorta off topic here but hey...

Reference:

Australian IT - Podcasting takes off (the barrow | David Frith, NOVEMBER 30, 2004)   more »

Has it begun to occur in the minds of some that homepages are losing their influence and that they are not the gateways to site content anymore? Weblogg-ed highlights one aspect of web content that is being heavily influenced by RSS.

In this case it is the loss of the weight of influence of the homepage. Weblogg-ed references articles from Digital Web and CyberJournalist that spotlights this growing trend.

This indeed may require a rethinking of information architecture (IA) by those who participate heavliy in content design and presentation. Especially when you consider the normal web design paradigm. The homepage has traditional stood as the pinnacle from which all presentation, navigation and optimization flows. A website needed seriously consider user interface design and help direct a user through a website to and predetermined conclusion. The conclusion could be to create ...   more »

Let’s cover some basic essentials to planning and publishing your blog. I will classify 3 categories of bloggers in this lesson. There are many more “types” of blogs that may fall into one of the 3 categories and these categories themselves are not all inclusive.

These categories are:

• Personal Bloggers
• Organizational Bloggers
• Business Bloggers

Personal bloggers tend to publish articles that voice their opinion on a wide array of topics and events. Personal bloggers typically find pleasure in documenting their personal lives, ranting, stream of consciousness type entries reflecting moods and mind sets and publishing a variety of themes or interests.

Organizational bloggers use blogs to communicate both internally within their organizations but they also may communicate externally with the public as well. An organizational blog will facilitate internal communications between colleagues, employees and other organizational personnel. An organizational blog ...   more »

Nick Bradbury of Bradsoft and creator of the RSS news readers and aggregator FeedDemon and CSS style editor TopStyle publishes his tips for successful RSS advertising. In “RSS ads: what NOT to do”, he writes a short list of guidelines for those considering running rss ads. Check it out. It’s a very good short list of how NOT to offend your readers and have them un-subscribing from your feed in droves.

 

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You can easily create blog site content by logging into your blog site administration panel and use your blog software web-based editor. For great power without increased technical complexity, a client-based blog editor can be very useful especially if you publish more than one blog like I do.

Blog pubishing is fast, fun and easy. Blog software automates most of your design function regarding layout, archives and categories which allows you simply focus more on publishing your content.

Below are two quick toturials that show you how to blog using a web-based blog editor and a client-based blog software editor. Client-based software is a reference to software you install and run from you computer desktop. In this case it would be Windows operation systems. This allows you to publish offline if you desire and at a minimum you don't have ...   more »

Yesterday I blogged about the FeedBurner and Overture RSS advertising testing taking.

A quick note from MarketingVox notes that RSS advertising tests continue without negative feedback.

My hats off to the FeedBurner guys. I like them and what they are doing and I'm personally rooting for their success. They are providing great RSS feed services that help make RSS ever more interesting a technology to use and work with.

I'll continue to follow this developing story with great interest.

Reference:

Link: RSS Ad Test Continues, No Negative Reviews � MarketingVOX.


© 2004 T. L. Pakii Pierce
Publisher: The 'RSS-Powered' Report
Layman's Guide to RSS Channel Publishing and Communications   more »

Some Blog statistics about the growth of blogs can be found here:

Blog Stats Redux · MarketingVOX


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© 2004 T. L. Pakii Pierce:
How To Blog - The Journal
Layman's Guide to Blogging for Fun and Profit   more »

HP begins corporate blogging and joins Microsoft and Sun as major corporations integrating blogs into their corporate communicatins infrastructure.

Reference:

ITworld.com - HP quietly begins Web log experiment

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© 2004 T. L. Pakii Pierce:
How To Blog - The Journal
Layman's Guide to Blogging for Fun and Profit   more »

Steve Rubel provides some random Blog and RSS links from the past few days.

These links are good reading on what is generally happening in the land of Blogs and RSS.

Check them out.

Reference:

Blog and RSS News Link Dump


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© 2004 T. L. Pakii Pierce:
How To Blog - The Journal
Layman's Guide to Blogging for Fun and Profit   more »

I blogged back on Sept 30 in and article entitled Yahoo Takes RSS Mainstream at my RSS Powered Report blog about how Yahoo had been beta testing RSS search in their search results. I urged you then to take advantage of getting your RSS feed into Yahoo! asap.

All you need to do is open a free New My Yahoo! account and add your feed as part of your personalized content. The New My Yahoo is heavily driven by RSS content for which Yahoo! was testing RSS search.   more »

In a previous article FeedBurner using Overture Text Ads in RSS feeds. At that time I published this article there wasn't official confirmation according to the sources I blogged.

Well, now comes word that "it's official". Interentnews.com provides us with quotes from Dick Costolo the CEO of FeedBurner.

According this article published today about FeedBurner and Overture RSS advertising partnership, FeedBurner is indeed beta testing and RSS ad program with feeds from MobileTracker.net.

According to this article it is expected that Google should follow suit with some type of RSS contextual advertising within the next 6 months.

Reference:

Ads Making Overtures in RSS by Internetnews.com


© 2004 T. L. Pakii Pierce
Publisher: The 'RSS-Powered' Report
Layman's Guide to RSS Channel Publishing and Communications   more »

PaidContent.org has coverage an RSS feed hack that allows you to blog RSS advertisement.

Of course this is inevitable since RSS ads will go the way of website advertising. There will be blockers designed to strip RSS ad text and images from within RSS feeds just as there are ad blockers for webstie advertising.

Marketing Vox notes that Ad blockers generally have low usage as compared to pop-up blockers since pop-ups are more intrusive.

It will be a matter of time before we start seeing RSS news readers implementing some type of RSS ad block features I'm sure as RSS advertising become more widely used.

Adversting isn't evil but I do understand the lack of confidence surround marketing messages. The powerful thing about blogs and RSS is that of reputation building.

I believe that if the source is a trust ...   more »

Summary:

TypePad is a personal publishing and blog hosted service by Six Apart who is also the creator of MovableType, a self installable blog software application. TypePad is designed to provide a simple but full-featured environment that enables you to publish your thoughts, ideas, and experiences on the web, whether it be a weblog, journal, photo album, diary, or an entirely new creation.

TypePad doesn't require any installation or configuration. As a hosted service all of your your web publishing tools are provided as part of the service. TypePad was built upon the Movable Type platform, but it includes new functionality that is not available in MovableType. TypePad sports a rebuilt interface that is simpler, cleaner and easy to use. TypePad includes new features like photo albums and statistics tracking, and ample space for your weblog entries, photos, and the flexible archives.   more »

Dmitry Chestnykh, creator ofBlogJet has just released the beta version of BlogJet 1.2. The current release version is BlogJet 1.1.x. Let say right off the bat that I really love this tool. There aren't many blog editors available that will allow you to publish to multiple blogs and manage that blog content remotely from a single tool. However, I'm sure that will change as blogging becomes even more popular and the need for this type of solution becomes more readily apparent.

BlogJet is a blog editor and as such it is a windows software client that allows to you write, publish, and edit content for multiple blogs. If you are familiar Microsoft Word, then you will find BlogJet intuitive.

Installation and Configuration

Right off the start BlogJet is a simple download at 8mb and is a cinch to install. Once installed the Account Wizard steps you through the process of setting up an account. Chances are you will be using a blog software supported by BlogJet. BlogJet supports the following software used to create blog sites:   more »

This article was published last month but it’s a good read about the power of a business blog for building business credibility and communications within and outside of the corporate communications infrastructure.

Clearly business blogging as great merit as a bridge tool for strengthening customer relationships and brand identity.

Internally, corporations and business are finding business blogs or business blogging a great way to communication internally as well.

Reference:

The Blog Marketing Explosion