Clickz provides us with a article what makes RSS so attractive about RSS for advertising. RSS continues to find commercial application and relevancy for business and marketers with advertising a key focus for RSS applications. Clickz goes on to talk about the control aspects of RSS from a consumer point of use as being a big attraction for RSS usage. Indeed the customer revolution will help drive the popularity of RSS as an alternative mechanism for filtering and consuming information.

RSS is such a fantastic technology both in it's simplicity, cost effectiveness and use. As a customer I use RSS more and more everyday for by passing email spam and clutter to get the feeds of other Bloggers I read on a daily basis as well as get content streams for other interests of mine such as technology, movies and ...   more »